Content Marketing is proven to increase brand awareness, trust, and success. Plus, more than 70% of online users prefer to scope out a brand online rather than see paid ads. If that’s not enough, studies show that more than 70% of people stick with the firm/agent that they feel a connection and a sense of trust towards. And content marketing is the number one way, hands down, to build that sort of rapport with your online prospects.
If your competitor has a better content marketing strategy than you do, guess who’s getting those clients?
Do you want to win those clients over and build an amazing digital audience for your firm? We can help you!
Educating your prospects and keeping them engaged on your website is a very efficient way to build your real estate brand awareness. content marketing allows you to give your audience an in-depth view at your business. If done correctly, it would drive a lot of traffic to your website and help convert your visitors better.
Once you keep posting good and authoritative content, you are on your way to building a strong fan base with deep trust for your real estate business. It also gives you the chance to learn about who you are marketing to and improve personalization which is essential for a good customer experience.
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Rank Higher In Google Search Results
Providing quality content that fits with your brand and the search trends of your target audience will make Google fall in love with your firm’s site. After all, the best way to reach new clients online is to appear on the first page of Google search results when they’re looking for you and the services you offer.
Spend Less & Grow Your Revenue
Content marketing is one of the least expensive marketing strategies out there, and it generates more than 6X the leads and conversions that most standard strategies see. Plus, implementing content marketing strategies will boost all of your other marketing efforts, increasing your overall marketing return on investment.
Build Trust With Your Target Audience
If online users search real-estate related questions and your brand is the one that continually presents them with the answers they need, they are automatically more inclined to trust you and come to you for their home buying or selling needs.
Showing Competence and authority is a sure way to gain customers trust. We helped Tessa Homes generate relevant and educative content for their blog and improve brand awareness and customer relationships. We were able to generate 324 high quality investor leads in the first seven months.
The first step is to develop a cohesive content marketing strategy. We will sit down with you and create a roadmap for the content you want to put out and make sure that it’s aligned with your business goals. Helping you develop an effective custom content plan that will speak directly to your target audience.
Our professional and highly skilled content writers will create curated content. It will convey everything your firm stands for in the best possible manner while attracting more visitors to your website and engaging prospective clients.
Once your new content is ready to be seen by the world, our marketing experts will share it on your social media channels, as well as on your blog, according to the content calendar. And while we’re at it, we’ll let the world know that it’s there! Our team will help distribute your content among our publishing partners and create amazing exposure opportunities that’ll get people talking about your firm.
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“The most important part of making it in this business is by being able to provide better options to potential clients than your competitors and there is no way you are going to achieve that with crappy or just normal marketing strategies, that’s why I always use Realestateko’s services”
– Adebayo Matthew